Google Ads Campaign Structure Demo
Autoparts
Developed a structured campaign with 3 ad groups focused on increasing website traffic through targeted keywords and compelling ad copy
Property Inspection
Created 3 ad groups designed to boost website traffic and online bookings
Selah. Meditation
Established a strategic account structure with one ad group focused on lead generation through an opt-in form, effectively capturing potential customer information and enhancing marketing outreach.
Mill Hair [Japan]
Restructured the account from scratch to eliminate wasted clicks, improving ad spend efficiency. This strategic approach enhanced click-through rates (CTR) and increased online bookings on a third-party platform.
Google Ads Performance Report Examples
Campaign for a Hair Salon
Campaign for a Hair Salon
Christian Meditation Channel
Christian Meditation Channel
Google Ads Campaign Audit Example
Onboarding Campaign Audit
Identified inefficiencies in the client’s automated Google Ads setup, revealing significant wasted spend on low-quality leads. Provided insights and recommendations to optimize the account structure, ensuring a more effective allocation of ad budget and improved campaign performance.
SEO Audit Examples
Home Page Audit: Auto Parts Company
Conducted an SEO audit for the home page an auto parts company in Auckland as a personal exercise to generate some experience. Recommendations were given for improvements in value proposition, long-form content, title tags, meta descriptions, header tags, site speed, backlinks, and local schema markup to boost organic visibility and search performance.
Home Page Audit: Online Directory
Conducted an SEO audit of a home page as a personal exercise to generate some experience. Summary findings were the need to clarify their value proposition by including key words like "Wedding Vendor Directory" and "Wedding Planning Guide" into meta descriptions and headings. Strengthening internal links with keyword-rich anchor text and enhancing site speed by optimizing JavaScript and using modern image formats is recommended. These improvements will boost both user experience and search engine rankings.
Website Creation Example
https://selahmeditation.org/
Selah Meditation (https://selahmeditation.org) was built from scratch using WordPress, with everything from design to user experience handled personally. SEO-optimized, long-form content that strategically targeted relevant keywords to boost visibility was also incorporated.
